A new camping logo design for Easton Farm Park in Suffolk. This brand new 70 pitch campsite is next to farm and boasts a brand new toilet block and amazing onsite staff. Ideal for families looking to escape to Suffolk, the campsite needed its own identity. This was to enable the campsite to attract all campers, not just those wanting to visit the farm. I designed their logo and all the supporting material.
The camping logo design needed to compliment the main logo. In order to retain some familiarity, we used the shape and the main text element from the main logo. This was combined with a handwritten font to give the logo design a rustic ‘outdoor’ feel. Silhouetted figures of children are added to emphasise the family nature of the campsite. As we will be using the logo as a single colour object on the signage and visitor material, it was important the logo function in black and white.
Examples of the camping logo design in action. 1) This shows a vehicle pass for campers to show which vehicles are allowed on site. The vehicle pass has a reminder on the vehicle rules on the reverse. 2) An order form for campfires and BBQ items. 3) A site map handout showing all the pitches and water points. 4) A local map highlighting important visitor information such as the nearest doctors, vets and supermarkets. The support elements are designed to be as simple as possible so as to not overload the visitor with too much information.
As well as all the printed material, we also produced various social media and website graphics.
With many great reviews on their Facebook page, it looks like campsite is a huge success. If you have a logo design project then get in touch. We can discuss what the steps should be and I can help make your business a success.