This was a packaging design project introducing a new Diwali fireworks selection box for retailers such as garden centres, small to medium shops and supermarkets. It uses a bright outer box which contains many smaller boxes which hold the individual fireworks.
Diwali celebrations have become an important chance for retailers to offer products that help good defeat evil. Important products are the sweets shared and the gifts that are exchanged. Crucial to the celebrations are Diwali Fireworks that help light triumph over darkness.
Unlike the Indoor Fireworks box, there was no inner card holding the boxes in place, so each box had to be carefully constructed so they held each other in place to help keep the products stable during transportation.
Produced in China, the Diwali Firework pack is a unique product, so no cutter guides previously existed. All inner products and sizes were tested using mockups and test prints prior to going into full production. There was a fair amount of experimentation involved before the final layout was agreed upon, giving the box it’s integral stability and making it as small as possible to reduce shipping costs.
Each inner product was designed to have it’s own colour to add to the vibrancy of the product and the Diwali celebrations. The use of the mandala patterns and shapes allows some continuity between the items, but still allow a certain amount of individuality.
Diwali Fireworks
Diwali Firework Selection Packs can be bought from Trafalgar Group Trading. Here you can purchase a wide variety of pyrotechnic products which are ideal for small retailers as they don’t require a firework sales licence. A few other Trafalgar Group Trading packaging design products can be found in this retail packaging design case study >
If you are looking to develop a unique packaging design project and need help with mockups to test the viability, please get in touch.
